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Affinity Map

What is it?

Affinity map is a visual data sorting and grouping tool for organizing the information which you abtain at the end of the different sessions.

How can I use it?

Write each idea to the separate post-it. Look for patterns and relations between them. Create groups by using related post-its and try to reach main themes. Name main themes and analyse.

When can I use it?

You can use it as an organizing tool after brainstorming, observation, testing and similar processes.

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